Local Businesses in the North Coast





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Local Businesses in the North Coast

Advertising - Trader - North Coast - Marketing

Writer - New South Wales - Queensland - Australia






Research On International Service Marketing

RRP $390.99

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Volume 15 of "Advances in International Marketing" explores the current research in international service marketing through the eyes of scholars from eight different countries on three continents. A truly international perspective emerges on the nature of service marketing across borders, as well as the internationalization strategies of service providers. Specifically, emphasis is placed on: service relationships across borders; methodological issues of international service marketing research; service internationalization and modes of entry; and new international services. Each chapter expands the conceptual context and consequences of internationalization. This collection of articles also serves as a point of departure for future research on international service marketing and the internationalization of services. In the tradition of the "Advances in International Marketing" series, each contribution offers extended conceptual development and a detailed discussion beyond what is typically offered in research papers. At the same time, practitioners should find critically relevant inspiration and ideas on how to define, implement, and evaluate their strategy and operations when delivering services across borders.


A Preface To Marketing Management

RRP $459.99

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Preface to Marketing Management, 14e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ensure understanding. By offering an engaging, clear, and conceptually sound text, this book has been able to maintain its position as a leading marketing management text.

The fourteenth edition serves as an overview for critical issues in marketing management. Its brief, inexpensive, paperback format makes it a perfect fit for instructors who assign cases, readings, simulations or offer modules on marketing management for MBA students. The text also works in courses that implement a cross-functional curriculum where the students are required to purchase several texts.


Teach Yourself : Successful Social Media Marketing In A Week

RRP $15.99

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Learn in a week, what the experts learn in a lifetime

Sunday: Understand what social media marketing is, its purpose, benefits and potential pitfalls.

Monday: Gain insight with cases studies of companies that have achieved positive results from social media.

Tuesday: Get started with key strategies and tactics and learn how to find and engage with your audience.

Wednesday: Learn how to set up and configure Blogging, Facebook, Twitter and LinkedIn.

Thursday: Learn how to set up and configure YouTube, Google, Pinterest, StumbleUpon, and other ones to watch.

Friday: Utilize other people's content to help you become the authority in your marketplace, in one hour a day or less.

Saturday: Discover the tools and techniques that will help you to continually manage your social media campaign.

About the Author

Nick Smith is Managing Director of Closeup Media. He is an expert in online marketing, who has helped hundreds of large and small companies achieve their goals.



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Local Businesses in the North Coast Articles

Advertising Trader North Coast Marketing
Writer New South Wales Queensland Australia
Travel

Local Businesses in the North Coast Books

Advertising Trader North Coast Marketing
Writer New South Wales Queensland Australia
Travel

Local Businesses in the North Coast





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